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moneymoney: June 2007

Saturday, June 9, 2007

money story

Recently, someone rated my “Online Book Marketing” article a 2 out of 5. That person apparently didn’t like the article. My guess is that he or she was turned off by the marketing angle. Writers write; they don’t sell. Some writers even view the concept of selling or marketing their work as somehow inherently wrong.
That’s fine. But unless you get a lucky break from a huge publishing house you will probably not go far with book sales unless you are willing to roll up your sleeves and do some serious marketing.
There are many ways you can market your writing and build a readership online. But you should also start thinking about your writing differently. For example, instead of trying to write and sell one book of short stories or one novel, why not break it into separate small books (each one a short story or two) or sell your novel as a serialized version—a new chapter or two every month? (Eventually you can sell this material in a physical book.)
The logic of my suggestion is this: Suppose you have a newsletter group of 7000 readers who love your writing. Each month you write a new short story set (including four stories), group of poems, or collection of essays that you sell as a PDF ebook. You publicize this to your newsletter group, including a free sample with your newsletter, and sell the set for $4 as an instant download.
Now, suppose only 10% of your readership buys your new ebook each month. 700 readers x $4 = $2800 each month! And don’t forget—you are constantly adding new readers to your group.
The secret to success here is to build a readership group through a free e-newsletter, and sell your writing to that group (your fan base) month after month. This is how you grow a strong, solid readership that will buy your books when you publish them in physical form, because they have bought your books when you sold them in digital form. And you made a decent living in the meantime.

Friday, June 8, 2007

Make More Money Than You Ever Imagined

If you're researching a "home business" in any way shape or form you've more than likely begun to figure out that the subject of a home business is full of more turds than a backed up toilet. It seems as if everyone that writes articles, has websites, or has the next great "system" to enable you to make money from a home business. I've looked into many of these things and come to one tried and true conclusion, 99.9% of the stuff associated with the term "home business" is BS! Most of it is designed to do one thing. To separate you from your hard earned money.
After years of falling for various supposed money making schemes, I finally came to a very relevant conclusion that will help everyone reading this article. Keep in mind that this is coming from a guy who now has his own home business and makes money with it, but that didn't happen until I stumbled on to my relevant conclusion. My relevant conclusion was this: Start following my passion and forget about the rest. I decided to start following my passion, no matter what happened. I gave up the idea of getting rich having a home business. I gave up any attempt to 'make money quickly'. As the Bhagavad-Gita teaches us: I detached from the outcome.
I detached from the outcome and started following my passion, and that's what worked. I know that anyone can do exactly what I did, and make more money than they ever imagined. I make a lot of money now, but the ironic thing is that I don't care. The money isn't my focus anymore. If you want to make more money than you ever imagined, don't focus on money. Focus on following that which you feel passionate about instead, and money will more than likely follow.
The bottom line is that all of us feel passionately about something. It might be football, sewing, photography, writing, children, dogs, food, hunting, plants, hell it makes no difference. What's important is that you take that which you feel deep within you and follow it. Follow your passion and forget about money! Ironically, this is the best way to end up making more money than you ever imagined. Oh, and it doesn't hurt to stop giving your hard earned money to all the weasel promising riches for doing next to nothing, either!
Trevor Kugler is co-founder of http:http://www.JRWfishing.com and an avid angler. He has more than 20 years experience fishing for all types of fish, and 15 years of business and internet experience. He currently raises his three year old daughter in the heart of trout fishing country…..Montana!

money & power



It Can't All Be About Money


This past weekend I had the opportunity to go any watch the NCAA championship Lacrosse game here in Baltimore MD. Who played? You guessed it my alma mater the Duke Blue Devils played against the Johns Hopkins Blue Jays.
It was a fantastic game. Duke was seated number one and John's Hopkins was seated number 3. Throughout the first half of the game the Blue Jays had a sizeable lead. I believe going into halftime John"s Hopkins was up by 6 goals.
In the third quarter Duke battle back with 5 unanswered goals and brought the score to within one point by holding the Blue Jay's scoreless.
Looked like we were in for one heck of a fourth quarter battle and we were. The Blue Jays scored a quick goal putting them up by two and then Duke answered back with a goal of their own.
The score was 11 to 10 with John's Hopkins up going into the final seconds, Duke had the ball and an excellent opportunity to score. They took a great shot, but the Blue Jays goalie made a great save to seal the victory.
I must say being an ex high school lacrosse goalie that John's Hopkin's goal was legitimately one of the best I'd ever seen. The guy was fantastic.
A great game, not the outcome I was looking for, but none the less a great battle on the field and an effort both sides can be truly proud of.
But let's be honest . . . Duke lost. And as I sat in the Duke fan section of the stadium with many of my old friends from school who played lacrosse during my time in college I could tell they were truly deflated.
The team itself must have felt much worse, after going through a grueling season and coming out of it ranked number and going to finals in the NCAA to see their dreams of being the best swept from under their feet by a single goal.
So close, but so far at the same time. Truly an empty feeling . . .
But at this point I ask you:
Will they be back next year to try it again?
Of course they will and they will probably train twice as hard after getting so close and yet being one shot short of the best. It will fuel their fire.
They won't walk away depressed and never play a lacrosse game again. That's just now how it works. You keep on coming back.
In high school as a wrestler I had a dream of being the best and being featured in the Washington Post newspaper as one of the best wrestlers in the area.
I had this dream when I was a freshman and won 7 out of 25 matches, but I held that dream close to my heart and I persisted.
And you know what it was damn hard, I had moments where I cried after a tough lose that I thought I should have won, and you know what, to this day I have memories of wrestling matches I lost that I should have won. It still stings.
But I did obtain my goal. I was featured in the Washington Post my senior year as one of the best wrestlers in the state. At the moment it happened it was one of the best moments of my life.
To this day I hold that as one of my most proud moments of myself. To the next guy this achievement wouldn't mean much, but to me to obtain that goal was worth more than any amount of money and I wouldn't trade it for anything.
It defines me. It told me that if I have a goal and want it bad enough and I keep on coming back after each set back I'll get it.
When I came to know of network marketing I again formed this same sort of goal. To be the best internet network marketer was literally something I went to bed at night and dreamed about.
I would wake up everyday and think of how I could become better and those days sometimes meant hard lessons and huge amounts of money wasted, but it didn't matter the goal was more important than the money.
I never got paid 1 cent to be a wrestler and the Duke Lacrosse team didn't either - we both strived continually in the face of defeat. Why would someone do that if there is no money involved?
Because there are some things that are MORE important than money and always will be.
This is why I find those who say "Daegan I'm trying really hard I'm not going to give up, I've done XYZ and I haven't had any results yet, but I'm not going to give up because I'm not a quitter" quite a dubious thing to say to me.
Doesn't matter if I think you're a quitter or not, only matters if you do.
Sure sage advice and validation of hard work and a pat on the back is nice, but what you have to ask yourself would you still persist even if there were no pat on the back? Would that goal, whatever it is, still hold the same value to you?
If it does then you've got the magic juice of success on your side and it's on it's way.
As a marketer think like an athlete - put money out of the picture. It can't all be about money. It has to be about you wanting to obtain your goal at all cost.
As far as internet network marketing is concerned I would consider myself one of the best, but I would never say that I can't get better because I know that I can. This is how you must be at all levels of success to truly one day be considered by the outside world as one of the best.
And of course the money will follow.